Our mission is in promoting the Sustainable Fashion Materials to contribute to a more Sustainable World.
We are proud of being a part of community that chose to move away from the Fast Fashion towards more sustainable and ethical options.
What is Fast Fashion
Have you ever heard the term Fast Fashion or Slow Fashion?
Do you know what it means?
Not everyone might be aware of what Fast Fashion is, or on what scale it is destroying the planet with its pollution and massive use of new resources.
Fast Fashion is a term used to describe how low cost brands quickly produce clothes inspired by new trends and put them in stores for customers to access for a low cost.
To keep customers coming back and spending more money, there are two main factors.
They create new products and trends every week now compared to the 2 seasons SS/AW that used to be the standard.
The quality of the clothes are often very low quality, making them break or look bad after a few washes. Since the prices are so low, it is also cheaper to buy new clothes than to fix the low quality ones you already have. Which is why Fast Fashion is also sometimes referred to as ‘Disposable Fashion’.
So another aspect of Fast Fashion is that the clothes not only moves fast from runway to the possession of consumers, but also to landfill.
WHY IS FAST FASHION BAD FOR THE ENVIRONMENT?
The apparel industry accounts for 10 percent of global carbon emissions and remains the second largest industrial polluter, second only to oil. Fast fashion items are often worn less than 5 times, kept for roughly 35 days, and produce over 400 percent more carbon emissions per item per year than garments worn 50 times and kept for a full year.
First of all, it’s made from fossil fuels. And since we’re in the midst of a climate emergency, we need to keep it in the ground.
But let’s look at some other negatives about synthetic fibers.
It’s very heat sensitive and can be damaged, melt or burn
It’s not good for the skin, many people getting allergic reactions to it
A lot of toxic and carcinogenic chemicals are used during the production and can cause health problems for those working with it and there’s also a risk of it being leaked into nature and water streams
It can get very uncomfortable and can make you both sweaty and freeze as the material doesn’t breathe or catch air pockets like cotton
Since it doesn’t breathe, you sweat more easily and the smell stays in the fabric and can’t be aired out like natural fibers, which leads to you having to wash it more often (although lately new synthetic fibers have been designed specifically for this, which is why synthetic fibers now can be perfect for athletic wear)
They are one of the main sources to micro plastic pollution in our oceans and water systems. Which leads us to the next part of this post. How to minimise the release of micro fibers. Read more about the difference between the natural & synthetic materials at https://tsaria.ca/fast-fashion-and-our-mission-explained
We, at Ziptown are proud to be a part of community that chose to move away from the Fast Fashion towards more ethical and sustainable options. We are the only brand in Canada offering our customers clothes, winter & summer accessories and home textiles made of 100% natural fibers such as silk, cashmere, lambswool, merino wool & cotton at affordable prices. Chose wisely, chose less and what you will really use, what will last for the years. Our brand is young but fast developing: we believe in healthy lifestyle and in natural materials that are good for you and great for the environment that can categorically have a positive impact on both. As well as being environmentally sustainable, the majority of natural fabrics are biodegradable, moisture-wicking, breathable, durable, heat-responsive and naturally repellent to mold and dirt.
We’re Here To Talk To You.
We invite manufactures in the home textile & natural clothing segments to contact us for any partnership ideas.
Visit our business page @zipsignature on FB for more information, feel free to contact us for customized designs and in case if you require any customized size for bedding. We have more to offer offline!
In short about our team.
I am Jelena, the owner and CEO at Ziptown Trading Inc.
Extensive work experience (over 15 years) in International Trade, established partnership and friendly relations with colleagues in more than 26 countries of the world became an impetus for the creation of Ziptown in 2018. At a time when the market was oversaturated with fast fashion products, drop shipping companies were selling low-quality synthetic clothing at grossly inflated prices, where the main cost of the product consists of “free” shipping worldwide with the inability to check the quality of the product and return it if necessary, handling fees and renting surfaces at expensive malls , and only a tiny part – the cost of the product itself, we have created a concept that is absolutely opposite to most existing ones on the market. Namely – we have chosen SUSTAINABLE FASHION, reduced operating costs to a minimum; in the structure of our prices, the cost of the product itself is essential. High-quality, made to wear year after year, biodegradable, created by nature itself, carrying a lot of useful properties for humans, our product is intended for those who choose natural. Our products come from all over the world and are carefully checked for quality. This is a family business, we believe that more is the enemy of enough, so our priority is not to increase sales at any cost, but to work individually with each client, make our brands recognizable. Alors, welcome to our club, we are extremely glad to every customer!
Meet Denis, the owner & marketing leader
Miss Ke Qui, our APAC sourcing director and QA leader